Monk fruit beats stevia in consumer perception survey Intentions to eat and live healthily and sustainably are in decline, finds survey Reinventing an American staple with real cream Developing diarrhoea or thyroid cancer may limit consumer enthusiasm Plant-based giant rewards meat eaters Matcha: Making the old new again Arla lactose-free+ offers consumers to "live life to the fullest" Future protein stumbles over “disgust factor” Obesity-fighting Americans make Denmark great again Digestive wellness diversifies with activated chips