The snackification of breakfast
Worldwide, breakfast has become a source of new opportunity and a battleground, fuelled by consumers’ need for quick and easy meals in the morning – and by two massively successful disruptive innovations, Belvita’s breakfast biscuit and Up & Go’s liquid breakfast.
From Asia to America, breakfast is being “snackified”. This report explains the wealth of new opportunities for companies in every food category and the five factors of success for new breakfast products.Read more
America’s Supermarket Guru selects some of our 10 Key Trends
This year we are celebrating the 20th anniversary of our business. Frankly, it’s hard to believe that so much time has passed so quickly.
If we had to point to one achievement, it’s the fact that over that time we have become internationally recognised for our annual 10 Key Trends in Food, Nutrition & Health report. Its an analysis and forecast and one of our customers recently described it as “the most content-rich” trend report they can find.
As ever, 10 Key Trends 2015 has garnered a lot of media attention and right now we’re busy with one-to-one presentations and webinars for our customers, customising the trends to their businesses.
But we were delighted to discover that this year 10 Key Trends has been featured in a short video presentation by Phil Lempert, America’s “Supermarket Guru”.
Phil has a big influence on American consumers – and as a result he is taken seriously by food retailers. He is also a respected adviser to Michelle Obama’s Chefs Move to Schools initiative.
So Thank You Phil! We are honoured and humbled to have got your attention.
Click on the video link here and you can hear what he said.
5th Healthy Bars & Grain Snacks 2015 Platform for Industry & Innovation
Date: 5 & 6 February 2015
Location: Cologne (Combine with ISM!)
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Latest Edition of Kids Nutrition Report
The Summer 2014 edition is currently available online