Superfruit: new book defines strategy for superfruit success
NEW!
Superfruits are the product of a strategy, not something you find growing on a tree.
Superfruits are revolutionising the way consumers relate to fruit and fruit-based products. And yet just a handful of fruits have crossed over from commodity status to superfruit stardom. This book provides a checklist for superfruit success. ...more
Ten Key Trends in Food, Nutrition & Health 2008
NEW!Now available as fully updated Powerpoint Presentation
10 Key Trends in Food, Nutrition & Health 2008 is our sought-after annual review of the trends that are defining strategy in food, beverages and health in 2008 and beyond....more
Probiotics: Successful Strategies from the Global Marketplace
NEW! Now also available as Powerpoint Presentation
This report is written for anyone trying to develop an effective strategy in the challenging and fast-changing area of probiotics. It sets out the seven steps to creating a successful probiotic brand and describes probiotic strategy both in dairy and emerging new segments such as fruit juice and solid foods. ...more
Innocent Drinks: What makes Europe’s fastest-growing smoothie brand so successful?
NEW! Now also available as Powerpoint Presentation
For any company, large or small, looking to create a successful health proposition the story of the meteoric rise of smoothie makers Innocent Drinks shows what can be achieved in a tough, highly competitive category...more
To see our complete list of Reports & Case Studies
Report
revwals top ten food trends for 2005 ...more
February 2005
This
new study examines the growing impact of health issues on
the mainstream food industry. The first trend, “Health
is the future of food”, sets out the general context
of nutrition concerns among consumers. ...more
February 2005
TOP
TEN FOOD TRENDS FOR 2005 According to food, nutrition and
health specialist *Julian Mellentin, 2005 will be a tipping
point for health and turning point for functional foods.
Visions for the International Food & Beverage Industry, Latest Innovations, Regulation and the Latest Consumer Trends. New for 2008 !! Two Davos-style debates: One on the future of food production and another on how we are turning healthy food into unhealthy food.