7-Eleven: Towards healthy convenience
Available in PDF ONLY - £75/$150/€110/C$160/A$180/NZ$200/¥19000
17 pages, 6 colour illustrations, 4 charts and tables
Healthy and nutritious foods and beverages may not be the first things that come to mind at the mention of 7-Eleven, the original and leading global chain of convenience stores, but since the turn of the century its Japanese owners have been placing more and more emphasis on “healthy convenience”.
Today health-oriented fast foods and perishable foods account for more that 40% of 7-Eleven Japan’s total sales and there are clear signs that owners Seven & I Holdings are determined to increase the number of healthy offerings in every one of the more than 32,000 7-Eleven stores worldwide.
Gasoline and tobacco still account for more than half of 7-Eleven USA’s revenues, but it too is moving into the realm of better-for-you foods. It’s also trying to appeal more to women while at the same time not forsaking its core target of on-the-go young men.
This report charts 7-Eleven’s better-for-you progress in both Japan and the US and in doing so proves that no area of the food industry can afford to ignore the ever-growing worldwide consumer demand for healthier and more nutritious foods and beverages.
As the only company in the world dedicated solely to analysing the global nutrition business, our analysis gives you practical insights that are second-to-none. (see the contents page)
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